Title

Gender differences in the perceived risk of buying online and the effects of receiving a site recommendation

SMC Author

Michal Strahilevitz

Status

Faculty

School

School of Economics and Business Administration

Department

Marketing

Document Type

Article

Publication Date

2004

Publication / Conference / Sponsorship

Journal of Business Research

Scholarly

yes

Peer Reviewed

1

DOI

10.1016/S0148-2963(02)00363-6

Volume

57

Issue

7

First Page

768

Last Page

775

Disciplines

Business | Economics

Original Citation

Garbarino, E., & Strahilevitz, M. (2004). Gender differences in the perceived risk of buying online and the effects of receiving a site recommendation. Journal of Business Research, 57(7), 768–775. doi: 10.1016/S0148-2963(02)00363-6

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