Title

Innovations In Teaching Marketing Research And Analytics

SMC Author

Eric Kolhede

SMC Affiliated Work

1

Status

Faculty

School

School of Economics and Business Administration

Department

Marketing

Document Type

Paper

Publication Date

2017

Conference or event title

Marketing Management Association (MMA) Fall Educators’ Conference

Publisher/Venue

Pittsburgh, PA

Disciplines

Business | Economics

Comments

http://www.mmaglobal.org/publications/Proceedings/2017-MMA-Fall-Educators-Conference-Proceedings.pdf (p.155-156)

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