“The Effects of Survey and Expressive Writing on Customer Revenge: Comparing Aeroplan and consumeraffairs.com

Authors

Mina Rohani

SMC Author

Mina Rohani

Status

Faculty

School

School of Economics and Business Administration

Department

Marketing

Document Type

Presentation

Publication Date

1-1-2014

Publication / Conference / Sponsorship

Aimia Corp

Scholarly

true

Disciplines

Marketing

Original Citation

Rohani, M., “The Effects of Survey and Expressive Writing on Customer Revenge: Comparing Aeroplan and consumeraffairs.com”, an invited presentation at Aimia Corp., 2014, Montreal, Canada

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