Coinbase Sports Sponsorship
SMC Affiliated Work
1
Status
Faculty
School
School of Economics and Business Administration
Department
Marketing
Document Type
Book Chapter
Publication Date
2022
Publication / Conference / Sponsorship
In UMass Amherst Mark McCormack Department of Sports Management: Case Study Collection
Disciplines
Business | Economics | Marketing
Original Citation
Fisher, M., & Sauber, M. (2022). Coinbase Sports Sponsorship. In UMass Amherst Mark McCormack Department of Sports Management: Case Study Collection. https://mccormackcenter.com/products/cryptosportssponsorship?type=case_study [Chapter]
Repository Citation
Fisher, Matthew and author(s), additional. Coinbase Sports Sponsorship (2022). In UMass Amherst Mark McCormack Department of Sports Management: Case Study Collection. [book_chapter]. https://digitalcommons.stmarys-ca.edu/school-economics-business-faculty-works/1321
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