A Flexible Financial Model of Distribution Channel Choice - The MODISC Model

Authors

Shyam Kamath, Saint Mary's College of California
Eric Kolhede, Saint Mary's College of California

SMC Author

Shyam Kamath, Management and Entrepreneurship; Eric Kolhede, Marketing

SMC Affiliated Work

1

Status

Faculty

School

School of Economics and Business Administration

Department

Multi

Document Type

Presentation

Publication Date

2009

Publication / Conference / Sponsorship

38th Annual Meeting

Publisher/Venue

Western Decision Science Institute

Disciplines

Business | Business Administration, Management, and Operations | Economics | Entrepreneurial and Small Business Operations | Marketing

Original Citation

Kamath, S.. Kolhede, E. (2009). A Flexible Financial Model of Distribution Channel Choice The MODISC Model. Western Decision Science Institute, 38th Annual Meeting

Repository Citation

Kamath, Shyam and Kolhede, Eric. A Flexible Financial Model of Distribution Channel Choice - The MODISC Model (2009). 38th Annual Meeting. Western Decision Science Institute. [presentation]. https://digitalcommons.stmarys-ca.edu/school-economics-business-faculty-works/463