Title

A Flexible Financial Model of Distribution Channel Choice - The MODISC Model

SMC Author

Shyam Kamath, Management and Entrepreneurship; Eric Kolhede, Marketing

SMC Affiliated Work

1

Status

Faculty

School

School of Economics and Business Administration

Department

Multi

Document Type

Presentation

Publication Date

2009

Conference or event title

38th Annual Meeting

Publisher/Venue

Western Decision Science Institute

Disciplines

Business | Business Administration, Management, and Operations | Economics | Entrepreneurial and Small Business Operations | Marketing

Original Citation

Kamath, S.. Kolhede, E. (2009). A Flexible Financial Model of Distribution Channel Choice The MODISC Model. Western Decision Science Institute, 38th Annual Meeting

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