Optimizing Assortment and Pricing of Multiple Retail Categories with Cross-Selling

SMC Author

Ameera Ibrahim

Status

Faculty

School

School of Economics and Business Administration

Department

Business Analytics

Document Type

Presentation

Publication Date

11-1-2011

Publication / Conference / Sponsorship

INFORMS Annual Meeting

Scholarly

yes

Disciplines

Business Analytics

Original Citation

Ibrahim, Ameera. (2011, November). Optimizing Assortment and Pricing of Multiple Retail Categories with Cross-Selling. INFORMS Annual Meeting. Charlotte, NC.

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