Gender Differences in the Senior's Assessment of the Undergraduate Business Major Experience: Implications for Marketing Business Administration Programs of Small Private Colleges to Women

SMC Author

Eric Kolhede

SMC Affiliated Work

1

Status

Faculty

School

School of Economics and Business Administration

Department

Marketing

Document Type

Paper

Publication Date

11-18-1997

Publication / Conference / Sponsorship

American Marketing Association

Scholarly

yes

Disciplines

Marketing

Original Citation

Kolhede, Eric. (1997, November 18). Gender Differences in the Senior's Assessment of the Undergraduate Business Major Experience: Implications for Marketing Business Administration Programs of Small Private Colleges to Women (paper). Eighth Annual Symposium for the Marketing of Higher Education. Boston, MA.

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