A Comparative Analysis of Public and Private High School Graduates: Implications for Marketing the Small Private College and its Business Administration Program

SMC Author

Eric Kolhede

SMC Affiliated Work

1

Status

Faculty

School

School of Economics and Business Administration

Department

Marketing

Document Type

Paper

Publication Date

11-11-1996

Publication / Conference / Sponsorship

American Marketing Association

Scholarly

yes

Disciplines

Marketing

Original Citation

Kolhede, Eric. (1996, November 11). A Comparative Analysis of Public and Private High School Graduates: Implications for Marketing the Small Private College and its Business Administration Program (paper). American Marketing Association's Seventh Annual Symposium for the Marketing of Higher Education. Nashville, TN.

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