Towards a Sustainable Marketplace: Expanding Options and Benefits for Consumers

SMC Author

Saroja Subrahmanyan

Status

Faculty

School

School of Economics and Business Administration

Department

Marketing

Document Type

Article

Publication Date

1-1-2011

Publication / Conference / Sponsorship

Journal of Research for Consumers

Scholarly

yes

Peer Reviewed

1

Volume

19

First Page

1

Last Page

12

Disciplines

Marketing

Original Citation

Luchs, M., Naylor, R., Rose, R.L., Caitlin, J., Gau, R., Kapitan, S., Mish, J., Ozanne, L., Phipps, M., Simpson, B., Subrahmanyan, Saroja & Weaver W. (2011). Towards a Sustainable Marketplace: Expanding Options and Benefits for Consumers. Journal of Research for Consumers, 19, 1-12.

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