Retail Assortment and Pricing Decisions Under a Deterministic Maximum Utility Consumer Choice Model

Authors

Ameera Ibrahim, University of Massachusetts, Amherst
Ahmed Ghoniem, University of Massachusetts Amherst
Bacel Maddah, American University of Beirut

SMC Author

Ameera Ibrahim

Status

Faculty

School

School of Economics and Business Administration

Department

Business Analytics

Document Type

Article

Publication Date

2014

Publication / Conference / Sponsorship

IIE Annual Conference Proceedings

Scholarly

yes

Peer Reviewed

1

First Page

3914

Last Page

3920

Disciplines

Business | Economics

Original Citation

Ibrahim, A., Ghoniem, A., & Maddah, B. (2014). Retail assortment and pricing decisions under a deterministic maximum utility consumer choice model. IIE Annual Conference.Proceedings, 3914-3920

Repository Citation

Ibrahim, Ameera; Ghoniem, Ahmed; and Maddah, Bacel. Retail Assortment and Pricing Decisions Under a Deterministic Maximum Utility Consumer Choice Model (2014). IIE Annual Conference Proceedings. 3914-3920. [article]. https://digitalcommons.stmarys-ca.edu/school-economics-business-faculty-works/116