Title

Retail Assortment and Pricing Decisions Under a Deterministic Maximum Utility Consumer Choice Model

SMC Author

Ameera Ibrahim

Status

Faculty

School

School of Economics and Business Administration

Department

Business Analytics

Document Type

Article

Publication Date

2014

Publication Title

IIE Annual Conference Proceedings

Scholarly

yes

Peer Reviewed

1

First Page

3914

Last Page

3920

Disciplines

Business | Economics

Original Citation

Ibrahim, A., Ghoniem, A., & Maddah, B. (2014). Retail assortment and pricing decisions under a deterministic maximum utility consumer choice model. IIE Annual Conference.Proceedings, 3914-3920

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