Status
Faculty
School
School of Economics and Business Administration
Department
Marketing and Communications
Document Type
Article
Publication Date
10-2016
Publication / Conference / Sponsorship
Marketing EDGE Summit
Peer Reviewed
1
Disciplines
Business | Economics
Rights
Open Access. Author permission to post in Saint Mary’s Digital Commons
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Original Citation
Legocki, Kimberly & Walker, Kristen. (2016, October). Consumer Anger and Brand Reputation. Paper presented at Marketing EDGE Summit. Los Angeles, CA.
Repository Citation
Legocki, Kimberly and Walker, Kristen. Consumer Anger and Brand Reputation (2016). Marketing EDGE Summit. [article]. https://digitalcommons.stmarys-ca.edu/school-economics-business-faculty-works/1279