Filling the Void? A Critical Assessment of Consumer Protection Regulation and User-Generated Content in the Pharmaceutical Industry

SMC Author

Kimberly Legocki

SMC Affiliated Work

1

Status

Faculty

School

School of Economics and Business Administration

Department

Marketing and Communications

Document Type

Article

Publication Date

6-2022

Publication / Conference / Sponsorship

AMA Marketing and Public Policy Conference

Peer Reviewed

1

Disciplines

Business | Economics

Original Citation

Legocki, K.; Eilert, Meike; Yeh, Marie; & Walker, Kristen. (2022, June). Filling the Void? A Critical Assessment of Consumer Protection Regulation and User-Generated Content in the Pharmaceutical Industry. Paper presented at AMA Marketing and Public Policy Conference. Austin, TX.

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