Greeting Cards and Gifts: An Exploratory Study of Young Singaporeans
Status
Faculty
School
School of Economics and Business Administration
Department
Marketing
Document Type
Presentation
Publication Date
6-1-1999
Publication / Conference / Sponsorship
European Conference of the Association for Consumer Research
Scholarly
yes
Disciplines
Marketing
Original Citation
Subrahmanyan, Saroja. (1999, June). Greeting Cards and Gifts: An Exploratory Study of Young Singaporeans. European Conference of the Association for Consumer Research. Jouy-en-Josas, France.
Repository Citation
Subrahmanyan, Saroja. Greeting Cards and Gifts: An Exploratory Study of Young Singaporeans (1999). European Conference of the Association for Consumer Research. [presentation]. https://digitalcommons.stmarys-ca.edu/school-economics-business-faculty-works/857
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